In my news reader this morning I read an article by Erick Sass regarding ex Gawker editor, Elizabeth Spiers (login required). Spiers is ramping up the blog network, Dead Horse.  The article states:

Dead Horse plans to hire freelancers to produce the content–a point of difference from Fashionista, which has a full-time editor, Faran Krentcil. Dead Horse also plans a companion e-newsletter from the site.

Although the new site will target a larger audience than Dead Horse’s three inaugural sites, Spiers said it was aimed at the mostly upscale urban consumers who are interested in organic lifestyle products.

Spiers also is planning to roll out additional sites, including one specifically for women. One domain name registered by Dead Horse, SanctiMommy.com, suggests plans for some kind of maternity site. Still officially nameless, these sites don’t even have speculative launch dates. But, she said, the build-out is part of a long-term business plan. "Ideally, the Dead Horse network will be diversified," she said, "which makes it more sustainable in the event of a downturn in any single category."

If you are planning to hire on as a professional blogger and freelance for Dead Horse Media, you better get in line, it looks like this one will be taking off soon.  You can find the contact info on the about page.

Tags: Elizabeth Spiers, Dead Horse Media, Gawker, DealBreaker.com, professional blogging, hiring bloggers