Comments on: Hiring Bloggers Gaining Steam

By: leslie

leslie — Sun, 30 Dec 2007 04:19:28 +0000

I hear this one. I’ve been pro blogging for years now, and people still have to be sold on the cost of a great blogger.

By: Climb to the Stars (Stephanie Booth) » Marketing expérientiel vs. publireportage

Sun, 23 Dec 2007 09:47:28 +0000

[...] variait de $5 à plus de $500 par article. Voici un billet intéressant sur le sujet, et un autre concernant les tarifs, en passant. Mais dans l’ensemble, les sommes qu’on se proposait de me payer étaient [...]

By: 20 Reasons Why I Should Stop Blogging

20 Reasons Why I Should Stop Blogging — Wed, 31 Oct 2007 05:05:25 +0000

[...] have no money to hire famous [...]

By: Tish Grier

Tish Grier — Tue, 21 Aug 2007 21:37:00 +0000

Jim…just came across your post as I was working on something myself re bloggers and compensation. From my perusal of ads looking for “content producers” or even “bloggers” for their sites, there’s lots of differences not just in pay but what’s being asked of the blogger. I’ve seen ads that ask for everything from building the back end to creating daily content and monitoring posts and doing a bit of website content on top of it all. If that’s the case, then that particular blogger is going to be worth far more than even Marshall suggests.

And that’s a good strategy to ask them to calculate the time that their own employees will have to put into the effort. I’ll have to remember that one

By: Who Should Write for Your Business Blog? | LogoDesignWorks

Who Should Write for Your Business Blog? | LogoDesignWorks — Sat, 18 Aug 2007 22:09:55 +0000

[...] Also check out the Bloggers for Hire blog, run by Jim Turner and Tris Hussey, who run One By One Media. Jim and Tris communicate with a lot of business owners and help them find suitable bloggers. Particularly read Hiring bloggers gaining steam. [...]

By: Jim Turner

Jim Turner — Thu, 16 Aug 2007 01:53:58 +0000

Hart, your businessmodel is about passion in itspurest form. Someone that is willing to write blog posts they love to write for peanuts. Is their a big payoff in the end? Probably not. Unless that blog somehow gets a break.

This is not to say that the shrinkwrap software company Lux speaks of is not passionate, but the focus is different and perhaps the message.

The most common denominator of both business models is obviously to attract readers and have those readers convert, in either click throughs or sales or some other action.

I believe yours is the most difficult model and undortunately the less rewarding for the blogger. of course not all bloggers are looking for that monetary success.

By: rslux

rslux — Thu, 16 Aug 2007 01:33:59 +0000

HART, your business is blogging and your revenue stream is AdSense based. You’re in a different zone than that of, say, a shrinkwrap software company who sees their blog as a way to help build visibility and sales for their flagship product.

By: HART (1-800-HART)

HART (1-800-HART) — Wed, 15 Aug 2007 06:30:32 +0000

That is a good question. I’m hoping the answer is partly in the publicly available stats showing growth and interest and, publicly availaby earnings graphs that shows that yes, it might have been $0.10 six months ago, but it was $0.20 five months ago, $0.40 four months ago, $0.80 three months ago, $1.60 two months ago and $3.16 last month .. and in the next six months if it can continue to double it will break $100 levels per month. Then, I would have to add to the answer that I am not concentrated enough to promote the site as efficiently while managing 50 sites, and one person managing one blog can shorten that 6-month time level with good content, passion and a learning curve with the whole blogging thingie, as both a hobby and potential part-time earnings base.

It’s a hard sell though.

By: Jim Turner

Jim Turner — Wed, 15 Aug 2007 05:58:11 +0000

So the big thing is, a company looking at their own site sees the $3.16. What can we do to change that. The $3.16 is what they are used to. How do we get them to see it not as the small amount but the larger payoff. That is the question.

By: HART (1-800-HART)

HART (1-800-HART) — Wed, 15 Aug 2007 05:39:06 +0000

I hear you on that $3.16 .. and even I subconsciously am trying to get my blogs to at least close to the $100 level before I would ask a blogger to walk in and take over one of my sites! (although, a lot of my sites are closer to the $3.16 level).