Dipping A Toe
2006 January 3
We have been reading about the Fortune 500 companies that are now blogging. We hear of the very small amount of companies that have entered into the blog world and taken the plunge. The unknown and the untested is always a scary venture for large corporations. They tend to move slowly until it is time to jump in and by that time, they have tested, inspected, researched, and piloted about every angle you can and finally they make a big splash. The problem with this plan is that they are usually the last one in the pool. By that time the pool is crowded and there is no place to stretch out and swim.
The forward thinking companies that truly prosper from early adoption can really capitalize on taking the plunge and swimming before the pool gets to full. We can help companies that are afraid to blog. Those that are afraid to jump in the deep end and swim. Our bloggers are professionals that can guide a company through the lessons they need in order to be one of the early adopters. We are already seeing some metrics from companies that are blogging, and the numbers look good. Let our company put you at ease as you learn to tread water, and we will step back as you begin to ride the wave to success.
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